To open a casino, in any case, you need a lot of money, even if you choose the cheapest solutions. There are different ways to become the owner of a gambling site, and they all require different investments in terms of time, money and labor.
Read more about this decision here. In short, this is the easiest and fastest solution for those who do not have experience in this area. In fact, you buy a ready-made casino and simply put your logo on it. Then it remains just to do marketing, that is, to promote your site.
For a fee, the site owner will receive everything from the software provider, up to the support service. It turns out that you yourself will not need to do anything. Everything is already included in the package, including the license.
This is the cheapest solution, but the disadvantage is the lack of control over your project. There are certain limits beyond which it is impossible to go, and for some, these limits will be too narrow.
A turnkey casino is also a good option for those who do not want to take full responsibility for creating a casino. In this case, the customer expresses his preferences, and the supplier develops a ready-made solution for him.
Unlike White Label, turnkey casino customers will have to connect payment systems themselves and purchase a license. However, the supplier will assist in these steps. So, customers are not left to the mercy of fate.
Here you need to carefully approach the choice of a platform provider, whether it is a turnkey casino or a White Label. Investors have a lot of options on who to turn to, and each company has its own reputation. As usual, the cheapest option can be the most problematic. If you pay, this does not mean that you will receive what you were promised.
For example, SoftSwiss, which is quite popular and relatively inexpensive, does not have the best reputation. One example of their incompetence is the case with the Satoshigames casino. The owner of this operator entered into an open conflict with them because of promises they did not fulfill, and he was simply denied access to his casino.
This is not the only case of dissatisfaction with the work of SoftSwiss. The owner of one of the closed casinos, DarkSlot, noted that if he opens a new casino, he no longer wants to deal with SoftSwiss. He did not indicate specific reasons, he simply noted the bad attitude of the company as a whole.
But in a conversation with Affgambler, he mentioned that one of the reasons for the closure of the casino he created was the blocking of the SoftSwiss IP by the RKN, which made the operators' websites on their platform inaccessible to players from Russia. At the same time, the provider did not take any action to fix this, and the casinos themselves cannot change the IP or mirrors.
The price will depend on many factors, and who buys the casino platform from will play a big role. The companies themselves usually do not publish prices on their websites, and prefer to respond to individual requests for a price. But on the Internet you can find an approximate cost.
It is not a cheap option, however Microgaming is a very well established company. They are considered to have one of the best platforms. One of the sites gives the following breakdown of the cost of Microgaming casinos for the year:
In total, you will need to pay about one and a half million dollars for the creation and first year of operation of your casino on the Microgaming platform. The author, who published these prices, says that it will be possible to recoup the costs within two years.
You don't have to spend millions. There are much cheaper options, but the results will be consistent. You can choose a less demanding and cheaper platform provider. For example, SoftGamings offers solutions for just under 70,000 euros. This includes website development, casino platform, licensing, company registration, connection of payment methods.
The choice is quite varied. One of the companies offers packages from 8,000 euros. True, there will be practically no opportunities. But for 40,000 euros, you can already get more or less decent functionality of the platform and a choice of several website templates. Separately, you will need to buy each game, which is on average from 1,000 to 2,000 euros per game. The license is also not included in the price and you will need to provide yourself with a server for the casino.
The owner of the closed DarkSlot project said that you cannot enter this industry with a budget of 100-300 thousand dollars and start earning. According to him, this money is only enough for the White Label, and a lot more money is spent on advertising.
Conclusion
When opening a casino, there are many difficulties and many costs. It is necessary not only to find money, but also to think over everything well. From whom to rent a platform, which license to choose, how to attract players, security, bonuses and much more. The competition in this area is just crazy, so the risk of failure is high.